Google Adwords Search Network Ads For Business Owners
Lesson 2.9 - Landing Pages
In this video training program we are going to discover how you can use the Google Adwords Search Network Ads to gain more clients and increase revenue in your Business
Lesson 2.9 Notes And Tasks
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Note Number 1
As we discussed before, creating custom landing pages for your ad campaigns is almost a must. You want someone who clicks on your ad to see very specific information related to your product and the keyword the person searched for. Besides that, having a custom landing page helps you track your conversions. Say you didn’t use a landing page, and instead just directed people to the home page of your website, well traffic to your home page can come from a variety of different sources, but a landing page will only see traffic from a specific ad campaign.
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Task Number 1
You may already have landing pages created for your website that you plan to create ads for. Go over my One through Seven list in the transcript and watch along in the video to be sure your landing page is setup for the best possible conversions in your business..
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Task Number 2
Go through your past customer testimonials to use on your landing pages. If you do not have any it is time to start calling on some of your best customers and ask for them. Testimonials are going to be a must for the best possible conversion rates on your landing pages.
Lesson 2.9 Downloads
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